You’re here because you want to build something that matters. Whether you're just beginning with a spark of an idea or you're deep in the trenches of scaling a product-based business, you don’t have to do it alone. With over a decade of hands-on experience in natural product development, brand building, and conscious entrepreneurship, I offer tailored consulting services to help you bring your vision to life; strategically and sustainably

For founders who need clarity, momentum, and confident decision-making.

Focused engagements designed to help you move forward with intention—while avoiding costly missteps in positioning, product direction, and early brand strategy.

Brand Starter Program (12 weeks)
For founders moving from idea to first product—or refining an early-stage brand that needs sharper focus.

  • Brand positioning and differentiation

  • Product concept validation and SKU planning

  • Target customer clarity

  • Go-to-market sequencing

  • Foundational operational decisions

Founder Strategy Intensives (1:1)
Short, focused sessions for founders navigating a specific decision, pivot, or inflection point.

  • Product direction and prioritization

  • Brand messaging alignment

  • Manufacturing and sourcing decisions

  • Relaunch or repositioning strategy

Relaunch & Repositioning Advisory
For established brands reassessing positioning, product mix, or long-term direction.

Founder Strategy & Brand Consulting

For founders seeking a long-term strategic partner—not a one-off consultant.

Higher-touch, milestone-driven partnerships that support both the business and the founder through periods of growth, complexity, and transition.

12-Month Brand Launch Partnership
End-to-end strategic guidance from concept through launch.

  • Brand foundations (mission, vision, values)

  • Product roadmap and launch sequencing

  • Manufacturing and sourcing decision support

  • Pricing, margin, and channel strategy

  • Ongoing founder guidance and accountability

Growth Phase Advisory (6–12 months)
For brands preparing to scale, expand distribution, or refine operations.

  • Portfolio optimization

  • Operational readiness

  • Brand evolution

  • Strategic decision-making during growth

Launch & Growth Partnerships

WORK WITH ME

Strategic guidance for founders developing or refining clean, organic skincare products.

This service is advisory in nature and designed to support founders through critical product decisions. It does not replace a cosmetic chemist, nor does it function as contract manufacturing or hands-on formulation.

  • Product concept development and SKU strategy

  • Ingredient strategy and formulation direction

  • In-house vs. contract manufacturing decision-making

  • Regulatory considerations (U.S. and EU pathways)

  • Formula review through a brand, consumer, and compliance lens

Experience & Perspective
My perspective is informed by over a decade of building Zoe Organics from the ground up, including in-house formulation, certified-organic sourcing, and navigating regulatory and manufacturing decisions as a brand founder.

I help founders make thoughtful, compliant, and differentiated product decisions—while remaining educated, confident, and in control of the process.

Product Development & Formulation Advisory